Apple Has Acquired NextVR

Apple has acquired NextVR, a startup specializing in the broadcast of live events in virtual reality. The company says its platform "provides fans with extraordinary access and profound immersion to the world’s greatest sports and music events".

NextVR has partnered with the biggest leagues and broadcasters to deliver exclusive VR events such as NBA games, ICC soccer matches, the Kentucky Derby, the US Open, the Daytona 500 and concerts from the band Coldplay. Through the NextVR app you can be courtside, behind the goal or center stage. Experience your favorite events live or browse highlights from previous events at NextVR.com.

Bloomberg reports that the acquisition could help Apple develop VR and AR headsets and accompanying software and content.





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